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Cover of Convince them in 90 seconds or less

Convince them in 90 seconds or less

295 pages

A high-energy, practical playbook for mastering the subtle art of instant human connection.

What it feels like

Reading this book feels like attending a dynamic, high-energy coaching session with a mentor who genuinely wants you to succeed. The pacing is brisk and purposeful, stripping away dense psychological theory in favor of punchy, actionable advice that you can test out at your next meeting or social gathering. The mood is relentlessly optimistic and forward-looking, replacing the dread of awkward networking with a sense of playful experimentation. The prose is conversational and direct, breaking down the intimidating concept of charisma into manageable, bite-sized adjustments to posture, eye contact, and vocal tone. It will delight ambitious professionals, anxious networkers, and anyone looking for a pragmatic, empowering toolkit to navigate the unspoken rules of human connection.

Mood
  • motivating
  • optimistic
  • action-oriented
Tone
  • upbeat
  • encouraging
  • pragmatic
  • direct
  • energetic
Pace
brisk
Themes
the power of first impressions · nonverbal communication · building instant rapport · the psychology of connection · professional confidence
The writing
Punchy, accessible, and conversational, relying heavily on clear anecdotes and actionable takeaways.
The arc
Moves from a sense of social apprehension to a feeling of empowered, actionable confidence.
Who it's for
Professionals, salespeople, and anxious networkers looking for a practical, no-nonsense toolkit to improve their interpersonal skills.

About the book

"Whether you're selling, negotiating, interviewing, networking, or leading a team, success depends on convincing other people--and convincing other people depends on making meaningful connections. Nicholas Boothman... shows how to use the tools that belong to all of us--face, body, attitude, and voice--to make a dazzling first impression, establish immediate rapport and trust, and master the people-to-people skills that will help you persuade others to embrace and act on your ideas."--P. [4] of cover.

Description from Open Library.

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