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Cover of The Pixar Touch

The Pixar Touch

334 pages

A lively, behind-the-scenes look at the collision of artistic genius and high-stakes corporate maneuvering.

What it feels like

Reading this book feels like stepping into the energetic, high-stakes intersection of art, technology, and business. The narrative moves at a brisk, lively pace, charting the evolution of a scrappy fraternity of geeks into an animation empire. It balances the infectious enthusiasm of creative innovation with the dramatic tension of corporate feuds and boardroom maneuvering. The prose is sharp and journalistic, offering a clear-eyed look at the visionaries who shaped modern computer animation. It is an engaging, informative experience that will delight readers who are fascinated by entrepreneurial success stories and the complex, sometimes messy realities of turning groundbreaking artistic visions into billion-dollar realities.

Mood
  • energetic
  • innovative
  • dramatic
Tone
  • lively
  • informative
  • observational
  • engaging
Pace
brisk
Themes
creative innovation · corporate maneuvering · entrepreneurial vision · artistic collaboration
The writing
Lively and journalistic, balancing behind-the-scenes artistic anecdotes with sharp business reporting.
The arc
Moves from the scrappy, passionate beginnings of a creative brotherhood to the high-stakes tension of corporate feuds and billion-dollar triumphs.
Who it's for
Readers who love deep dives into the intersection of art, technology, and high-stakes business.
Content notes
  • corporate conflict

About the book

The Pixar Touch is a lively chronicle of Pixar Animation Studios' history and evolution, and the "fraternity of geeks" who shaped it. With the help of animating genius John Lasseter and visionary businessman Steve Jobs, Pixar has become the gold standard of animated filmmaking, beginning with a short special effects shot made at Lucasfilm in 1982 all the way up through the landmark films Toy Story, Finding Nemo, Wall-E, and others. David A. Price goes behind the scenes of the corporate feuds between Lasseter and his former champion, Jeffrey Katzenberg, as well as between Jobs and Michael Eisner. And finally he explores Pixar's complex relationship with the Walt Disney Company as it transformed itself into the $7.4 billion jewel in the Disney crown.From the Trade Paperback edition.

Description from Open Library.

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