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Cover of Think big and kick ass in business and life

Think big and kick ass in business and life

Donald Trump and Bill Zanker

First published 2007 · 384 pages

A relentless, unapologetic playbook for cultivating the toughness and audacity needed to dominate in business and life.

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What it feels like

Reading this book feels like sitting across from a relentlessly demanding mentor who refuses to let you play small. The pace is brisk and high-energy, matching the aggressive, unapologetic tone of its authors. It cultivates a combative, ambitious mood, immersing the reader in a worldview where toughness, risk-taking, and even strategic revenge are essential tools for survival and dominance. The prose is direct and forceful, stripping away nuance in favor of blunt advice, real-life anecdotes, and hard-hitting rules about contracts and momentum. It is designed for readers who want to shed their hesitations and adopt a fiercely competitive mindset, offering a psychological roadmap from feeling down and out to achieving dizzying, uncompromising success.

Mood
  • high-energy
  • combative
  • ambitious
  • relentless
Tone
  • aggressive
  • confident
  • unapologetic
  • pragmatic
  • motivational
Pace
brisk
Themes
aggressive ambition · the psychology of success · risk-taking and toughness · overcoming adversity · strategic retaliation
The writing
Direct, forceful, and highly opinionated, prioritizing blunt advice and real-life anecdotes over nuance.
The arc
Moves from feeling down and out against the world to achieving dizzying heights of uncompromising success.
Who it's for
Readers seeking hard-hitting, unapologetic business advice and motivational strategies for aggressive personal growth.
Content notes
  • discussion of revenge
  • aggressive business tactics

About the book

Donald J. Trump is an icon: the very definition of the American success story. The star of The Apprentice and developer of some of the planet's most prestigious real estate, he's been on the bottom and risen to become one of the world's wealthiest men.Bill Zanker started The Learning Annex with $5,000 and grew it into a $5 million a year company. That was before he met Donald Trump. Thirty months later, after Zanker learned to think BIG himself, The Learning Annex is generating over $100 million a year in sales—and still growing.Together, they're living examples of how thinking BIG and knowing when to back up your opinions aggressively—regardless of what your critics or opponents might say—can help you maximize your personal and professional achievements. For the first time ever, you too can learn Trump's secrets to thinking BIG and kicking ass! Learn:Momentum: the Big Mo. How to get it and how to get it back.Revenge: how and when to get it (and why it's so sweet)."I love you, now sign this!" Why contracts in business and personal life are so important.Real-life stories from people who've applied the think BIG formula in their own lives.These strategies are proven and attested to by those who've learned to think BIG from Donald Trump and found success in their own lives. Bill Zanker used Donald's strategies to grow the revenues of The Learning Annex twenty times in under three years. Both of them have been down and out, and know what it's like to feel the whole world's against you—and both have risen to dizzying heights of success by thinking BIG and kicking ass! It is an attitude that can be easily learned.

Description from Open Library.

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