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Cover of Bad Science

Bad Science

First published 2008 · 432 pages

A hilarious, exasperated, and fiercely intelligent takedown of the pseudoscience that surrounds us every day.

What it feels like

Reading this book feels like sitting at a pub with your smartest, most exasperated friend as they gleefully dismantle the nonsense you read in the morning paper. The pace is brisk and propulsive, driven by a potent mix of sharp British wit and righteous indignation. It starts as a hilarious romp through harmless wellness fads and cosmetic marketing tricks, but gradually shifts into a more serious, urgent critique of how bad data costs lives. The mood is invigorating and intellectually stimulating, wrapping you in a comforting layer of skepticism. The prose is punchy, conversational, and deeply accessible, ensuring you never feel bogged down by jargon. It is a deeply satisfying read for anyone who craves critical thinking and wants to arm themselves against the daily barrage of manipulative statistics and media-driven pseudoscience.

Mood
  • invigorating
  • intellectually stimulating
  • righteous
  • cynical
Tone
  • wry
  • exasperated
  • satirical
  • sharp
  • informative
Pace
brisk
Themes
critical thinking · media literacy · debunking pseudoscience · the exploitation of ignorance · the scientific method
The writing
Conversational, punchy, and highly accessible, blending sharp British wit with lucid scientific explanations.
The arc
Moves from amused disbelief at harmless wellness fads to righteous anger at dangerous medical misinformation, culminating in a sense of intellectual empowerment.
Who it's for
Skeptics, science enthusiasts, and anyone exhausted by sensationalist headlines and manipulative wellness marketing.
Content notes
  • medical misinformation
  • discussions of illness
  • charlatanism

About the book

Full of spleen, this will be a hilarious, invigorating and informative journey through the world of Bad Science.When Dr Ben Goldacre saw someone on daytime TV dipping her feet in an 'Aqua Detox' footbath, releasing her toxins into the water, turning it brown, he thought he'd try the same at home. 'Like some kind of Johnny Ball cum Witchfinder General', using his girlfriend's Barbie doll, he gently passed an electrical current through the warm salt water. It turned brown. In his words: 'before my very eyes, the world's first Detox Barbie was sat, with her feet in a pool of brown sludge, purged of a weekend's immorality.'Dr Ben Goldacre is the author of the Bad Science column in the Guardian. This book will be about all the 'bad science' we are constantly bombarded with in the media and in advertising. At a time when science is used to prove everything and nothing, everyone has their own 'bad science' moments - from the useless pie-chart on the back of cereal packets to the use of the word 'visibly' in cosmetics ads. This book will help people to quantify their instincts - that a lot of the so-called 'science' which appears in the media and in advertising is just wrong or misleading. It will be satirical and amusing - exposing the ridiculous - but it will also provide the reader with the facts they need.Full of spleen, this will be a hilarious, invigorating and informative journey through the world of Bad Science.

Description from Open Library.

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