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Books like Brandwashed
A brisk, eye-opening tour through the invisible psychological tripwires that dictate our everyday choices. These 12 books are the closest matches in mood, pace and themes, with what each one shares with Brandwashed.
- alarming
- paranoid
- intriguing
- eye-opening
- 01
Buyology
Martin Lindstrom
A fascinating, slightly unsettling peek under the hood of the human brain to see who is really driving our decisions.
- 02
Buy ology
Martin Lindström
A fascinating, slightly unsettling peek under the hood of your own brain to see who is really driving your shopping cart.
- 03
Hooked
Nir Eyal
A fascinating, slightly unsettling peek into the psychological machinery that keeps us endlessly scrolling and clicking.
- 04
BUILDING A STORY BRAND
Donald Miller
A clarifying, actionable guide that transforms the anxiety of marketing into the empowering act of telling a good story.
- 05
Predictably Irrational
Dan Ariely
A playful, eye-opening tour through the hidden forces that secretly pull the strings of our daily decisions.
- 06
The hidden persuaders
Vance Packard
An investigative journey into the minds of the psychologists who engineer consumer desire.
- 07
The Attention Merchants
Tim Wu
A revelatory, slightly unsettling journey through the history of how our focus became the world's most valuable commodity.
- 08
All marketers are liars
Seth Godin · 2005
A brisk, provocative exploration of why we believe what we believe, and how to craft narratives that resonate deeply.
- 09
Propaganda
Edward L. Bernays · 1928
A chillingly pragmatic masterclass in how invisible forces shape our desires, beliefs, and daily choices.
- 10
The brand gap
Marty Neumeier · 2003
A punchy, visually driven masterclass that cuts through marketing jargon to reveal the elegant simplicity of true branding.
- 11
Made to stick
Chip Heath and Dan Heath
A masterclass in communication that reads like a collection of fascinating campfire stories.
- 12
Hooked
Eyal Nir
A crisp, psychological playbook that decodes the invisible architecture of our daily digital habits.











