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Qualitative communication research methods
First published 1995 · 520 pages
A comprehensive, step-by-step academic journey through the mechanics and ethics of qualitative communication research.
What it feels like
Reading this book feels like sitting in a well-structured, intellectually rigorous graduate seminar. The pace is steady and methodical, designed to guide you carefully from the spark of a research idea all the way to a polished final report. The mood is deeply focused and academic, grounded in a progressive approach that tackles both the practicalities of coding data and the nuances of rapidly changing technological cultures. Its prose is instructive and clear, breaking down complex critical and interpretive theories into actionable steps for interviewing and writing field notes. It is a deeply satisfying read for communication scholars and students who crave a comprehensive, ethical, and structured approach to understanding human interaction and media.
- Mood
- intellectual
- focused
- structured
- Tone
- academic
- instructive
- analytical
- methodical
- Pace
- steady
- Themes
- methodological rigor · ethical research practices · technological culture · interpretive theory
- The writing
- Clear, comprehensive, and academically rigorous, designed to guide the reader methodically through complex theoretical and practical processes.
- The arc
- A structured progression from initial curiosity and conceptualization to the confident execution of a finished research report.
- Who it's for
- Communication students, scholars, and researchers seeking a comprehensive, step-by-step guide to qualitative methodology.
About the book
The Second Edition of Qualitative Communication Research Methods builds on the strengths of the first edition, taking readers through every step of the qualitative research process -- from the research idea to the finished report. Unique for its coverage of the entire discipline of Communication, this text now includes a new chapter on computer-mediated communication (identities, relationships, and communities) as well as fully updated and expanded key topics including: developing research questions, coding data, using computers in analysis, and transcription. Processes covered in the text include interviewing, writing field notes, and creating ethical relationships with participants. It features: in-depth discussion of research methods, designs, types of analysis, and writing strategies; solutions to issues and problems of qualitative communication research; progressive approach to qualitative research and its contribution to the knowledge of rapidly changing technological cultures; and examination of how new directions in critical and interpretive theory are influencing research practice in communication.
Description from Open Library.
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