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If you loved

Books like Nudge

A fascinating, practical lens on human irrationality that makes you rethink every menu, form, and default setting you encounter. These 12 books are the closest matches in mood, pace and themes, with what each one shares with Nudge.

  • intellectually stimulating
  • curious
  • enlightening
  1. 01

    Misbehaving

    Richard H. Thaler

    A witty, eye-opening tour through the delightfully irrational quirks of human decision-making.

    Shares:
    • curious
    • wry
  2. 02

    Predictably Irrational

    Dan Ariely

    A playful, eye-opening tour through the hidden forces that secretly pull the strings of our daily decisions.

    Shares:
    • intellectually stimulating
    • accessible
    • human fallibility
  3. 03

    How we decide

    Jonah Lehrer

    A brisk, anecdote-rich tour through the hidden neurological gears that drive our everyday choices.

    Shares:
    • curious
    • accessible
    • human fallibility
    • cognitive biases
  4. 04

    Thinking, fast and slow

    Daniel Kahneman

    A humbling, mind-expanding tour through the hidden machinery of your own thoughts that will permanently alter how you view human rationality.

    Shares:
    • curious
  5. 05

    Discover Your Inner Economist

    Tyler Cowen

    A pragmatic and intellectually stimulating guide to hacking the hidden incentives that drive our daily lives.

    Shares:
    • intellectually stimulating
    • curious
    • pragmatic
    • optimistic
  6. 06

    Scarcity

    Sendhil Mullainathan

    A thought-provoking exploration of how the feeling of not having enough rewires our brains and shapes our world.

    Feels:
    • intellectual
    • reflective
    • sobering
  7. 07

    The Psychology of Money

    Morgan Housel

    A reassuring, jargon-free conversation about how our egos, fears, and histories shape our bank accounts.

    Shares:
    • pragmatic
  8. 08

    Perfectly irrational

    Dan Ariely

    A playful, eye-opening tour through the hidden quirks and cognitive blind spots that secretly run our lives.

    Shares:
    • intellectually stimulating
    • curious
    • wry
    • accessible
  9. 09

    Good Economics for Hard Times

    Esther Duflo

    A compassionate, myth-busting journey through modern policy that replaces partisan panic with evidence-based hope.

    Shares:
    • intellectually stimulating
    • pragmatic
  10. 10

    Invisible influence

    Jonah Berger

    A brisk, paradigm-shifting exploration that playfully dismantles the illusion of your own independent decision-making.

    Shares:
    • curious
    • wry
    • accessible
  11. 11

    Buy ology

    Martin Lindström

    A fascinating, slightly unsettling peek under the hood of your own brain to see who is really driving your shopping cart.

    Shares:
    • persuasive
    • accessible
  12. 12

    The Wisdom of Crowds:Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and Nations

    James Surowiecki

    A paradigm-shifting exploration that makes you look at every crowd, committee, and market with a newfound sense of wonder and respect.

    Shares:
    • intellectually stimulating
    • curious
    • optimistic
    • accessible

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